August 25 marked the 14th anniversary of R&B singer Aaliyah’s untimely death. In an effort to continuously honor the late singer, Aaliyah’s family has developed…

Rihanna can put us in check real quick, but she can melt our hearts in the same moment. The 27-year-old Bajan beauty’s dedicated fans have…

Khloe Kardashian and Lamar Odom have joined forces to create a fragrance for both men and women. This news comes soon after the announcement that the married couple also scored a reality show of their own. “He’s always wanted a unisex fragrance!,” Khloe recently told E! online about her NBA player hubby. “It took a […]

Lady Gaga is joining the long list of celebrities who have created their own signature fragrance. From Beyonce and Rihanna to Halle and Kim Kardashian, we can take our pick. But we have a feeling Lady Gaga’s won’t be flying off the shelves. According to Fashionista.com, Gaga is requesting that her scent smell like two […]

Behind-the-scenes footage and photos of Beyonce creating her “Heat Rush” perfume have surfaced. You can see her, along with her mother Tina, smelling different scents until she finds one that suits her. We’ve got her final “Heat Rush” ad, as well. Heat Rush will be hitting stores in February of 2011 and is aimed to […]

Halle Berry “reveals” her sensual side in her new fragrance ad, “Reveal.” According to Solid LA, the firm behind the perfume ad, a spot is coming soon in which Halle is asked a series of personal questions about love and life, while this video captures Halle’s sentiments on the sensual insights of being a woman. […]

Fresh off the success of her inaugural fragrance Heat, launched in February to great fanfare, Beyonce Knowles is set to debut another spicy scent this September in the form of Beyonce Heat Ultimate Elixir.